Woo Kae Sheng

Assistant Brand Manager (Salty Snacks)


Bachelor of Science (Honours in Biotechnology) at Monash University Malaysia.

How was your first year being on the job?

I started my journey in Mondelēz Malaysia as a Commercial Graduate Trainee (GT in short). As a GT, I was given the opportunity to be in four different Sales & Marketing departments throughout the GT programme. In each department, I get on-the-job training & exposure to learn different aspects of business fundamentals and the opportunity to learn from the best managers. The GT programme has provided me with a steep learning curve but definitely a very rewarding one!

What do you do at work?

As a marketer in Mondelēz Malaysia, my team and I work hard in making sure that our brands perform well in the market and are well-liked by our customers! My day-to-day job includes engaging with cross-functional teams and working with different PR, creative, event and media agencies to come out with the best marketing and activation plans for our brands. Although work can get quite busy at times, it has never been a boring day at the office.

What do you like most about your job?

The best part of my job is that there’s always something new for me to learn! In the fast-paced environment of an international fast-moving consumer goods (FMCG) company, I am constantly being challenged to stretch myself beyond my comfort zone to improve myself in various skillsets and competencies as I prepare myself for the next phase in the corporate world. Not to mention that Mondelēz Malaysia is a fun place to work too, with various initiatives from the company to make it a great place to be.

What is the single most important thing you’ve learnt from your job search so far?

The best advice I can give is to never give up even after you fail! Failure in job interviews is not the end of the world, as some people might pessimistically think. In fact, each failure will move us closer to success if we’re always focused on the right goals.

What advice would you give to graduate jobseekers today?

You’ve got know what you want in life. If you don't focus your job search on something you are passionate about, you won't stand out enough. Love what you do and keep on persevering: that is the key to success!